Do You Really Need A Business Plan?

What is the benefit of a Business Plan?  There is an awful lot of work involved in creating a Businss Plan – and is it really worth it?

Well, I think the proof is in the pudding!  One of the main benefits of a Business Plan is that it really can help clarify your thinking and planning.  I coach a lot of clients who are developing their business plans and I am always amazed at how their embryonic business ideas become solid and defined as we work through the plan. Read more

Do You Know Your Client?

I am often asked about the places to advertise for businesses.  I’m sure my standard answer fails to inspire most business owners however, it is the best answer to give.

My standard answer is ‘  A bit of a wishy washy answer on the surface and one that definitely means that more research is required by the Business Owner. Read more

Why Is Marketing Important

Do you realize that Marketing is important to your buiness? Well, many a business guru will tell you that Marketing is definitely one of the pillars you have to build your business with.

Do you know why is Marketing important to your business?  I had the pleasure and privilege of interviewing Sharon Tieman (Madame Marketing) and she had some interesting things to say about marketing your business:

[audio:sharontiemansnippit.mp3] Read more