Be The General Of Your Army

August 12, 2009 by Charly Leetham  
Filed under Business Management

businessman63It is very easy for a business person to become so ‘bogged down’ with doing everything for their business, that they lose focus on ensuring that they do the important things that will ensure success.

I remember hearing once that you should be the ‘general of your army’ and not a soldier (I think it was Mark Hendricks from Internet Success Systems that said that).  What seems to happen though is that we try to be all the soldiers!

Now this has several effects – the main one being that we rarely get anything done WELL.  We’ll get things done – but we are typically so strung out that we just do whatever we can to finish the job.  The other thing that seems to happen is that we are tired and ill – a lot!

For those business people fortunate enough to have staff and contractors – trying to be the soliders instead of the general only annoys them – because we end up doing their job instead of ours. Read more

Do You Know Your Client?

I am often asked about the places to advertise for businesses.  I’m sure my standard answer fails to inspire most business owners however, it is the best answer to give.

My standard answer is ‘  A bit of a wishy washy answer on the surface and one that definitely means that more research is required by the Business Owner. Read more